Vice President of Digital Marketing
Ben (he/him/his) is a digital marketing expert with over a decade of experience in the public affairs and political arena and serves as the Vice President of Digital Marketing at ABD Direct. He has also spearheaded the development of ABD Direct’s Generative AI Use Framework after attaining a certificate in Applied Generative AI for Digital Transformation from MIT.
While serving as Mobilization and Grassroots Fundraising Director at the National Democratic Redistricting Committee (NDRC), Ben built a first-of-its-kind grassroots movement to support the NDRC and its affiliates through the 2021-22 redistricting cycle. The grassroots fundraising program raised over $30 million to support the organization across digital, direct mail, text messaging, and telemarketing channels. Ben also managed more than $5 million in digital advertising campaigns that grew the organization’s supporters base, supported the election of fair map advocates, promoted redistricting reform initiatives, and mobilized voters to contact elected officials over 150,000 times throughout the map-drawing process.
Before his time at the NDRC, Ben worked with The Leadership Conference on Civil and Human Rights, Tim Kaine, Amy Klobuchar, Pete Buttigieg, the Democratic Governors Association, and the Democratic Legislative Campaign Committee while building the email marketing and social media department at Rising Tide Interactive.
Ben and his partner relocated from Washington, DC, to Pittsburgh in 2021 and live with their cats, Jolene and Julius. Ben is an avid cyclist, runner, and reader who organizes far too much of his life around his insatiable consumption of all things NBA.